Breakthrough Breakfast for breast cancer alphabet great succes

In collaboration with In collaboration with Alexander Monro Hospital, Breast Care Foundation and TBWA\Nederland, we organised the Expert Breakfast: Breast Cancer Awareness on 28 March. During this event, we invited several relations from the media industry to help think about how we can ensure that the whole of the Netherlands becomes more aware of all breast cancer symptoms and factors.

It is a collaboration we are incredibly proud of and we were touched by the enthusiasm with which the attendees engaged with this topic. The energy in the room was unparalleled and we saw people from different backgrounds brainstorming together on how to improve breast cancer awareness. The results of the workshop provided a fresh perspective and new opportunities to reach even more people within the Netherlands.

Looking back on this inspiring workshop, we are moving forward with even more energy and vigour. Only together can we make a difference.

Many thanks to all partners who made sure we could take the first steps towards greater awareness.