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Vincent Rebeix to lead global media solutions and product for GroupM's EssenceMediacom

EssenceMediacom has appointed Vincent Rebeix to lead media solutions as Global Chief Product and Solutions Officer. In his new brief, he will be charged with ensuring that the network’s entire client base has access to the market’s leading products, services and capabilities.

He will do this in part by further enhancing connections between EssenceMediacom and GroupM, across GroupM Nexus and Choreograph.

Rebeix will work closely on this agenda with Matthew Mee, Global Chief Strategy Officer, and Frances Ralston-Good, Global Chief Operating Officer, to ensure that the network’s ‘breakthrough for brands in the New Communications Economy’ mantra is being clearly codified, underpinned by strong and consistent capabilities and applied at scale, and that client teams have the skills and products they need to deliver against this ambition.

While taking on these duties, Rebeix will continue to hold his leadership role on the Google media account, which is run by EssenceMediacom’s dedicated Media Futures Group team.

“I’m delighted to announce this promotion for Vincent, who has been a key member of our leadership team since we launched in January. Our ‘breakthrough for brands in the New Communications Economy’ proposition is already delivering huge benefits and we want to make sure all our teams are applying the process and delivering enhanced impact for all our clients. This new role will ensure we have the skills and the delivery required,” said Global CEO, Nick Lawson.

“It’s a great privilege to be given this role. I’ve seen first-hand through our work on Google how our capabilities and solutions can deliver breakthrough results and I’m hugely excited to work with the strategy, client and product teams to bring the same level of impact to all our clients globally,” said Vincent Rebeix.

Rebeix was previously Global Chief Product and Analytics Officer.